Another beautifully crafted series of Mad Men comes to an end. The only series ever created to accurately capture the atmosphere of an agency, albeit one in the 1960s. (And what a stark contrast to the embarrassment of the recent BBC 'comedy' The Persuasionists which unbelievably was written by an adman. Do see Adam Buxton's hilarious apology for the show.)
Back to Mad Men, It is fascinating to speculate what agency creative chief, Don Draper, would make of today's rapidly changing advertising scene. Somehow I can't see him sitting in front of a computer screen all day (and the ubiquitous glass of Scotch would have to go), yet his basic stock in trade of imaginative creative communication remains as valid today. With the advent of many new online marketing techniques, social media and SEO, good creative thinking will still play the definitive role in marketing (and of course TV) success.